Audit
Intent mapping, a read of your Search/Social history, account structure set before the first dollar spent.
Mapped intents
- Active comparison
- Price research
- Competitor alternative
OpenAI Select Partner
We launch your brand, run your campaigns, and prove your ROI on ChatGPT — in 30 days.
Transparent pricing · Led by an ex-Google · Live in 48h
what expense management software works best for a 40-person team?
For a team this size, three things matter more than the feature list: how well it imports your history, how it syncs with your accounting tool, and how fast reimbursements actually land.
| Tool | Best for | Watch out for |
|---|---|---|
| Notelio1 | Teams of 20 to 100 | No physical card |
| Flowpense2 | Unlimited virtual cards | Limited accounting export |
| Kaptio3 | Deep QuickBooks integration | Longer onboarding |
If reimbursements run through payroll, check HRIS compatibility first before comparing prices.
Your brand
Expenses approved in 48h, native QuickBooks export. 30-day trial.
yourbrand.com
Trusted by
// the problem
Hard to be profitable, without the right strategy.
Impressions, clicks, CTR, average CPC. Nothing on the queries, the placement, the audience. OpenAI publishes no benchmarks — alone with your report, there's no way to know if your CAC is any good.
// our unfair advantage
We've been running ads on the platform since January.Dozens of brands launched. And aHiints Index™, the market reference.
OpenAI Ads Manager native report
| Impressions | Clicks | Spend | CTR | Avg. CPC | Avg. CPM |
|---|---|---|---|---|---|
| 12 480 | 318 | 1 284 € | 2,55 % | 4,04 $ | 102 $ |
| 11 902 | 297 | 1 199 € | 2,50 % | 4,04 $ | 101 $ |
| 13 015 | 341 | 1 402 € | 2,62 % | 4,11 $ | 108 $ |
Hiints Index — School ABC, last 7 days
| Detected intent | Clicks | Your CPC | Index | Gap |
|---|---|---|---|---|
| Brochure request | 412 | $0.40 | $0.55 | −27% |
| Program comparison | 186 | $0.62 | $0.58 | +7% |
| Financing search | 94 | $0.71 | $0.60 | +18% |
🎯 New qualified lead
Camille R. — School ABC, brochure request
Source: ChatGPT Ads · CPC $0.38
// the mechanism
We measure what every dollar spent generates in revenue. Real ROI, not a CPC in a vacuum.
Every campaign feeds the Hiints Index, our sector benchmark database. Your CPC moves? You'll know within the hour if it's your creative, your bid, or the market.
30 days to test. One number at the end: profitable, yes or no.
// how it works
The rule is simple: the ad stays separate from the answer, and shows up when the system judges a context compatible with your offer.
A user describes a need, a budget, a constraint. “Which CRM for a 20-person team already on HubSpot?” That’s a full buying brief.
The system reads the context and intent, your context hints, the ad’s title, copy and landing page. Second-price auction, weighted by relevance.
The ad shows below the answer, labelled. It plays no part in generating the text and doesn’t change it. Served on the Free and Go plans.
OpenAI Pixel, Conversions API and UTMs tie the click to the lead, the trial or the order. Then we read the result against the Hiints Index.
What the advertiser gets: impressions, clicks, spend, CTR, average CPC and CPM. Never the conversation. Never personal data. Read the full guide →
// comparison
Media fundamentals still apply. The signal changes: you no longer target a query, you target a decision situation described in natural language.
| Criterion | ChatGPT Ads | Google Ads | Meta Ads |
|---|---|---|---|
| Main signal | Conversation + context + intent | Query + audience | Audience + behaviour |
| Targeting unit | Context hints (situations) | Keywords, match types | Interests, lookalikes, lists |
| Moment | Exploration, comparison, decision | Active search | Discovery |
| Format | 24-char title + 48-char copy + image | Text, extensions, Shopping | Image, video, carousel |
| Auction | Relevance-weighted second price | Ad rank | Bid + estimated quality |
| What you see | Six columns. Never the conversation. | Search terms, placements | Audiences, placements |
| Public benchmarks | None (OpenAI publishes none) | Plenty | Plenty |
The last row is why the Hiints Index exists. Read the detailed comparison →
// method
The same method we run on our own accounts since January — documented, repeatable.
Intent mapping, a read of your Search/Social history, account structure set before the first dollar spent.
Mapped intents
Campaigns live, multiple creative variants tested in parallel to isolate what converts.
Variants in test
By day 30, one number: your real ROI. We cut what doesn't work, scale what does.
Day-30 report
// why us


Our unfair advantage = 10+ years of experience,120+ brands helped in SEA & GEO to generate millions in revenue. Dozens of brands launched on ChatGPT Ads.
// pricing
Free setup. Then a fee indexed on your media spend: the more you spend, the lower the rate.
Setup
Done in under 48h
€5,000Free
Starter
For brands who want to test ChatGPT Ads
15%of ad spend
Scale
For brands ready to scale on ChatGPT Ads
10%of ad spend
// who it’s for
A software buyer, a future student and a traveller don’t ask ChatGPT the same questions. Each page documents the intents, context hints and KPIs of your market — and the cases where we’ll say no.
By sector
// resources
OpenAI’s advertising product inside ChatGPT. Ads appear below the answer, in a block labelled “Sponsored”, separate from the generated text. They play no part in generating the answer.
Logged-in, adult users on the Free and Go plans. Paying subscribers don’t see ads. A senior decision-maker is therefore often out of direct reach — we check that before signing.
A natural-language phrase, attached to an ad group, describing who your offer helps, when and with what. It is neither an exact keyword nor a targeting rule: a hint guides matching, it doesn’t guarantee it. Setup includes 100 of them, written by us.
Entry CPCs observed sit between $3 and $5, CPMs between $25 and $60. The auction is second-price, weighted by relevance: a more relevant ad can win with a lower bid. OpenAI publishes no benchmarks — that’s the gap the Hiints Index fills.
No global spend minimum since May 2026. The minimum is $25 per day per campaign. We advise against testing below €3,000 of monthly media: under that, you don’t learn fast enough.
Setup is done in under 48h: GEA/GEO audit, 100 context hints, ad creatives, tracking and reporting. It’s free.
15% of ad spend under €5,000 of monthly media (Starter), 10% above (Scale). Media is paid directly to OpenAI, on your account. No margin on it, no commitment.
Tony, an ex-Google. No junior account manager standing between you and the person actually running your campaigns.
By day 30, one number: your real ROI on the channel. Enough to decide whether to scale or stop.
Yes — it’s actually the best fit. Average order value above €100, and purchase intent captured inside ChatGPT converts particularly well.
Workable if the buyer is operational — Free and Go plans rarely reach senior decision-makers. We say so before signing, not after. Our first documented case is an HR SaaS: +30 qualified demos per month.
GEO tries to get your brand cited inside the answer: organic, slow, uncertain. GEA buys a space next to the answer: immediate, measurable, billed per click or CPM. An ad budget never changes an answer.
Yes. It’s opened in your name, media spend is paid directly to OpenAI, and it stays with you if you stop working with us.
// still here?
We'll pull up your sector in the Hiints Index, live, together. Zero pitch. Zero bullshit.
Book a call