// sectors

ChatGPT Ads, sector by sector.

Buyers don’t ask ChatGPT the same questions when they pick software, a training programme or a flat. Each page documents the conversations that matter, the context hints that go with them, and the cases where we’ll say no.

SaaS

ChatGPT Ads for SaaS. From comparison to demo.

Before booking a demo, a software buyer tells ChatGPT about their team and their stack, then about what they can spend. Your product enters that discussion while the shortlist is still narrowing, and tracking carries on all the way to the CRM, where you can see what the channel really returns.

"Which CRM for a 20-person sales team already on HubSpot Marketing?"

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Ecommerce

ChatGPT Ads for ecommerce. From criteria to cart.

Before opening a single store tab, a shopper tells ChatGPT what they want to do with the product, what limits them and what they intend to spend. Your product slips into that reasoning, and the count is made in orders.

"Which camera for travelling light and beating a phone, without becoming an expert?"

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B2B services

ChatGPT Ads for B2B services. Shortlist to meeting.

Before contacting anyone, an SMB owner lays out their problem, headcount and timeline to ChatGPT. Your offer enters that conversation, and measurement doesn't stop at the click or even at the form: it runs through the meeting and on to the SQL, which is where an engagement is won or lost.

"We invoice in three countries, do we need a regular accountant or a specialised firm?"

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Education & training

ChatGPT Ads for education, through to enrolment.

Before asking for a brochure, a candidate tells ChatGPT about their background, their budget and their constraints. Your programme can be in that conversation, and we follow what it produces all the way to the enrolment.

"I want to work in cybersecurity without a science degree, which course should I start with?"

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HR & recruitment

ChatGPT Ads for HR, with proof attached.

Before booking a demo, an HR manager explains to ChatGPT their headcount, the tool they use and what is starting to break. Your solution can step into that conversation. It is also the sector of our first documented case.

"We're passing 50 employees, when do we need an HRIS and where do we start?"

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Real estate

ChatGPT Ads for real estate. Project to appointment.

Before calling an agent, a buyer tells ChatGPT about the project: the city, the budget, the number of bedrooms, the timing. Your offer can be in that conversation, and we measure what it triggers, down to the appointment.

"First purchase, tight budget, does a new-build scheme make sense for us?"

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Finance & insuranceSubject to OpenAI policies

Finance and insurance on ChatGPT Ads. Compliance first.

A freelancer compares business accounts, a family compares coverage, a borrower compares timelines, and all of them describe it to ChatGPT before choosing. Our first step is checking that your offer can run there at all. Only then do we measure every lead to the signed file.

"I'm starting as a sole trader, do I need a separate business account, and which one?"

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Travel & leisure

ChatGPT Ads for travel. Down to the booking.

A traveller gives ChatGPT their dates, budget, the kids' ages and what they never want to repeat, then asks where to go. Your offer can enter that plan. And what comes out of it can be measured all the way to the booking.

"Where to go for a week in October, two of us, €1,500, somewhere sunny, no night flight?"

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// non

What we don’t take for now.

Health with therapeutic claims, legal services, gambling, crypto, alcohol, tobacco, adult content: categories prohibited or heavily restricted by OpenAI’s advertising policies, or for which the Hiints Index holds no data. We’d rather say it here than in campaign review.

// shall we talk?

Your sector isn’t listed? We’ll still look.

Thirty minutes to check whether your buyers hold activatable conversations in ChatGPT, and what the Hiints Index knows about your category.

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